Cian Murphy’s Favourite Digital Marketing Resources
My clients always ask me what the perfect tools to use when planning their digital marketing strategies are; so I’ve decided to create a resource page to help them out.
These are personal preference tools I find are essential to help keep my clients ahead of their competition.
I’m going update this list anytime I find a tool I think is worth using.
I’m always keen to learn about new tools too so don’t hesitate to suggest something to me at cian@cianmurphy.ie
Enjoy!


Tool Summary: SEMrush is your all in one marketing tool. It has so many excellent features it’s hard to keep track of it now.
Current Use:
- Keyword Research
- Rank Tracking
- Content Analysis
- Paid Advertising Research
- Content Writing
- Social Media Marketing
- Market Research
- Competitive Analysis
Affiliate Link

Tool Summary: Ahrefs is your advanced SEO tool for site analysis. A favoured tool by most modern SEO’s
Current Use:
- Keyword Research
- AI Brand Radar
- Rank Tracking
- Content Analysis
- AI analysis
- Content Writing
- Social Media Marketing
- Market Research
- Competitive Analysis
Affiliate Link

Tool Summary: The true SEO tool for Advanced SEO specialists. Creates full site crawls, exports, visualisations of site performance and log file analysis
Current Use:
- Site Crawl
- Visualisations
- Crawl Performance Exports
- Speed Test Analysis
- Log File Analysis
Affiliate Link
