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    Inside the 10-Chapter Playbook:

    • The Foundations: Learn how to implement a lean tracking stack with Google Tag Manager and GA4 so you never waste budget on guesswork.
    • Search & AI Optimisation: Discover the three pillars of modern SEO and how to get cited when customers ask AI tools about your industry.
    • Google Ads for SMEs: Find out how to set budgets and build campaigns that put your business in front of high-intent customers.
    • Meta Ads in the Andromeda Era: Master the 2026 shift from audience-based targeting to creative-based targeting.
    • The 12-Month Roadmap: Stop chasing tactics and start executing a clear, sequenced, quarter-by-quarter plan to scale your business.

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